Dan McElroy

Category Management And Shopper Insights - Walmart And Sam's Club at Ocean Spray

Dan McElroy currently works at Ocean Spray Cranberries as the Sales Insights Manager for Walmart and Sam's Club, focusing on category management and shopper insights. Prior to this role, McElroy served as the Director of Sales Operations and Analysis at AIM Brands, LLC, where responsibilities included analyzing client data for actionable insights and producing Retail Link reports. Experience at Tyson Foods encompassed multiple roles including Category Insights Manager, analyzing shopper data and collaborating with sales teams to meet distribution goals. Additional experience includes positions at IRI, Stonyfield Farm, Home Market Foods, and Electronic Arts, with a strong emphasis on category management, sales analysis, and shopper insights. McElroy holds an MBA in International Business from John Brown University and a Bachelor of Science in Golf Course Operation and Grounds Management from Kansas State University.

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Ocean Spray

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Ocean Spray is a vibrant agricultural cooperative owned by more than 700 cranberry farmers in the United States, Canada and Chile who have helped preserve the family farming way of life for generations. Formed in 1930, Ocean Spray is now the world’s leading producer of cranberry juices, juice drinks and dried cranberries and is the best-selling brand in the bottled juice category.


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1,001-5,000

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