Bill Kenney

Bill Kenney is a seasoned marketing professional with extensive experience in branding and business growth. As the Partner and Chief Executive Officer at Focus Lab since May 2010, Bill leads efforts to help organizations enhance their brand identity and maintain a focus on delivering value. Bill is also the author of "Conquer Your Rebrand," a comprehensive book on B2B branding strategies. Additionally, Bill serves in various roles, including Partner at Odi, a B2B brand agency for startups, and as a member of Exit Five, a community for B2B marketing professionals. Bill is recognized as a mentor for AIGA New York and contributes to the Fast Company Executive Board, focusing on branding within the B2B technology sector. Educational credentials include a B.F.A. in Fine Arts and Graphic Design from the University of Tampa.