Lourdes Lam is a seasoned marketing professional with extensive experience in the Asia and China markets, currently serving as Senior Marketing Manager at OFX since January 2020, where responsibilities include strategy planning, campaign management, and optimization across B2B and B2C segments. Prior to OFX, Lourdes held the position of Marketing Manager at Norwegian Cruise Line Holdings Ltd., managing activities across seven Asian markets. As Head of Asia Market at Sussex Media Group, Lourdes successfully expanded the team and maintained key client relationships while implementing comprehensive marketing strategies. Further experience includes roles at Ortus Group, The Coca-Cola Company, and Warner Music Group, contributing to various marketing initiatives and promotional campaigns. Lourdes holds a Bachelor’s degree in Marketing from City University of Hong Kong and has also participated in exchange programs focusing on Economics and Marketing in France.
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