Dane Smith is a seasoned professional in behavioural science and brand strategy, currently serving as the Behavioural Science Lead and Regional Consulting Partner at Ogilvy since November 2014. Dane's expertise lies in integrating cognitive psychology and behavioural economics with creative communications, contributing to the establishment of Ogilvy's Behavioural Science Practice across Australia. Prior to this role, Dane coordinated the Australian community for Houzz, an online platform for home renovation and design, from May 2014 to November 2014. Dane holds a Bachelor of Psychology (Honours) from Macquarie University, completed in 2013.
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