Old City Media helps regional and national home improvement brands activate inside high-traffic retail and grocery locations, turning everyday foot traffic into qualified homeowner leads. Leads at Retail, powered by Old City Media, is the company’s dedicated in-store lead generation program built to scale these activations market by market. With over 100,000 successful brand activations executed to date, Old City Media meets the surging demand for experiential marketing in 2026.

Old City Media also partners with leading retail environments to deploy trained brand ambassadors who engage shoppers, educate homeowners, and capture lead information on behalf of its clients.  The team manages retail partnerships, location coordination, logistics, and on-site execution so brand teams can focus on converting demand, not running field operations. 

Built for home improvement brands feeling rising digital lead costs, the program offers a scalable, market-specific, and brand-safe offline channel that complements existing digital efforts.  By leveraging the built-in trust of major retailers and the renewed interest in real-world experiences in 2026, Old City Media provides a proven way to generate qualified leads, build credibility, and grow inside retail environments.

Old City Media

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