Aimee Cha is the Associate Director of Strategy, Planning & Activation at OMD USA, where they focus on integrating media planning with an emphasis on digital landscapes to enhance brand visibility and customer engagement. Previously, Aimee worked at PHD as a Marketing Supervisor, leading strategies that significantly boosted lead generation. Aimee also gained experience as a Content Strategist and Brand Marketing Specialist during their time as an independent consultant and held various roles in event coordination, business development, and social media management. Aimee holds a Bachelor of Fine Arts in Music Business from New York University and has earned certifications in Amazon DSP and Ads Foundations.
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