Simon Crabbe

Director, Global Programmatic & Amazon Channel Lead - Philips Personal Health

Simon Crabbe is a digital marketing leader specializing in programmatic advertising and Amazon retail media, with over 8 years of experience driving global strategies that connect media performance to business growth. Currently, Simon leads global alignment on Amazon and programmatic strategy at Philips Personal Health, focusing on execution excellence and scalable impact across markets. Previously, Simon held roles as a Programmatic Expert and Senior Programmatic Consultant at PROGRAMMADS, delivering campaigns for notable clients and implementing innovative solutions. Simon's achievements include defining a global retail media taxonomy and authoring playbooks to enhance operational governance and effectiveness. Simon holds a Bachelor's degree in Marketing with Distinction from Ecole Pratique Hautes Etudes Commerciales and a specialization in digital marketing from Ichec Brussels Management School.

Location

Brussels, Belgium

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