Alexandra Bini

Alexandra Bini currently serves as the Director of Communications and Global Head of Communications (ad interim) at On, a position held since December 2023. Previously, Alexandra held the role of Head of Internal Communication at Sunrise GmbH from February 2021 to October 2022, where responsibilities included leading a team post-merger, developing internal communication strategies, and implementing a DEI strategy. Prior experiences include multiple senior roles at UPC Schweiz GmbH, where responsibilities ranged from leading corporate affairs teams to advising top executives on strategic communication and crisis management. Alexandra also has a background in media relations and corporate responsibility from Credit Suisse, where notable achievements involved managing reputational risks and executing communication strategies across various sectors. Educational qualifications include a Master of Arts in Communication Management from the University of Zurich, a Bachelor of Arts in Media Studies, and completion of the Emerging Leaders Program at Liberty Global.