Maheera A. is a Growth Product Manager at CreditBook, where they utilize their marketing and finance background to enhance user acquisition, retention, and monetization for a fintech platform designed for small businesses. Since 2022, they have led cross-functional teams to identify growth opportunities and optimize performance metrics. Prior to this role, Maheera scaled the user base at Byte, a Y Combinator-backed startup, by tenfold in just four months. Their academic credentials include a Bachelor of Business Administration in Marketing and Finance from Lahore School of Economics, where they achieved a 3.9 GPA. Additionally, Maheera is a member of Reforge, engaging with leading industry practitioners.
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