Bring your memories to life with the Once Upon app. Add your favorite photos, tell your best stories and watch as Once Upon instantly turns them into a photo book, designed to last for generations. Our vision is simple: to celebrate life and make the world a little happier. 

Once Upon is a photo book app that creates photo books directly from your phone. We have 2.8 million downloads and we’re growing fast. In addition to photo books, we are already looking at developing completely new products and services. Regardless of which role you take on with us, you have a unique opportunity to influence our development going forward. Our head office is in Skellefteå, our market is all over the world. So far, the app is translated into 12 languages and we have sold books to 109 unique countries worldwide.

Visit our website for job openings – as we are constantly developing our app, our team also needs to grow!

Printing

Once Upon Publishing

Once Upon Publishing's headquarters in Skellefteå, Sweden

Lina Andersson

Linus Nilsson

Sofia Emthén

Charlotta Havh

Antonia Stubbe-Pettersson

Linus Westin

Hans Eklund

The Marketing Team at Once Upon Publishing is responsible for creating and executing strategic campaigns to promote the Once Upon app and its products globally. This dynamic team manages brand awareness, user acquisition, and customer retention through various channels including PR, influencer partnerships, paid advertising, and content creation. They work collaboratively to craft compelling narratives and engage audiences across different platforms, aiming to drive downloads, enhance user experience, and support the company’s rapid growth and product development initiatives.

Marketing Team

The Engineering team at Once Upon Publishing is responsible for developing, maintaining, and improving the Once Upon app. This includes tasks such as building scalable web and mobile infrastructure, enhancing the app’s user interface and experience, integrating advanced data analytics for product improvement, and implementing new features to support our expanding range of products and services. The team leverages a combination of full stack development, software engineering, and data science to ensure the app remains innovative and user-friendly.

Engineering

The Leadership Team at Once Upon Publishing is responsible for setting the strategic direction and guiding the overall vision of the company. Comprised of the CEO & Founder, Chief Marketing Officer, Chief Financial Officer, CTO, and Chief Sustainability Manager, this team oversees key areas such as business development, financial planning, technology innovation, marketing strategies, and sustainability initiatives. Their collective efforts ensure the company’s growth, market penetration, and long-term impact on both the global market and the environment.

Leadership Team

The Product and Design team at Once Upon Publishing focuses on creating and optimizing the user experience for our photo book app. This team is responsible for developing new product features, enhancing the app's usability, and ensuring that the overall design aligns with our vision of celebrating life and spreading happiness. By combining creative design elements with user-centered product strategies, they play a crucial role in driving the app's growth and ensuring customer satisfaction.

Once Upon Publishing

Org chart

Teams

Marketing Team

Engineering

Leadership Team

Product and Design

Offices

Once Upon Publishing

Org chart

Teams

Marketing Team

Engineering

Leadership Team

Product and Design

Offices

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