Greg Bouton

Greg Bouton is a seasoned marketing professional with extensive experience in email marketing and demand generation. Currently serving as Senior Manager of Marketing Operations at OneSpan since February 2023, Bouton previously held key roles including Senior Email & Automation Marketing Manager at Sourcegraph, Email Marketing Manager at Acoustic, and Demand Generation Manager at Barton Associates Inc. Notable achievements include designing an email template test that enhanced the Effective Rate by 382% and overseeing campaigns that generated significant revenue, such as the ‘Green Zone Program’ at LogMeIn. Greg's career spans various positions with increasing responsibility, starting with a foundational role as an Email Marketing Analyst and culminating in leadership positions. Greg holds a BSBA degree in Marketing from Northeastern University, where attendance spanned from 2005 to 2010.