Sofia Wirtz is an experienced sales director with a long-standing tenure at Calzedonia Group since June 2013, where roles have included regional sales director, franchisee, district manager trainer, and store manager in Strasbourg Gutenberg. Prior experience at Simply Market France from 2014 to 2017 involved managing a team of 20 individuals within the fresh produce sector, overseeing inventory, team meetings, margin management, and supplier relations. Sofia Wirtz holds a Licence de commerce in Grande distribution from EM Strasbourg Business School (2019-2020) and a BTS in negotiation and customer relations from Lycée Jean Monnet de Crépy-en-Valois (2018-2019).
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