Simone Dinis Da Silva currently operates as Gerente de Consumer Insight at Softys since April 2025 and has held the role of Coordenador de Experiência do Cliente e Relacionamento com Cliente at Ontex since August 2017. At Ontex, Simone is instrumental in implementing Customer Experience strategies, overseeing direct and indirect teams, and integrating new customer service channels, including Chatbot and WhatsApp. Previous experience includes roles at Coty as Analista de Cosmetovigilância and at Hypermarcas S/A as Sr Customer Service Analyst. Educational qualifications comprise an MBA in Gestão Empresarial from FGV, a postgraduate degree in Project Management from Centro Universitário Senac, and a Bachelor's in Pharmacy from Universidade Paulista, alongside ongoing studies in Data Analytics at Tera.
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