Ned Cullen

Head Of Marketing Analytics, Technology & Operations
at OpenText

Ned Cullen is an accomplished marketing analytics and operations leader with extensive experience across multiple high-profile organizations, including OpenText, IBM, Charles Schwab, Hewlett-Packard, VMware, and Dell. Currently serving as the Head of Marketing Analytics, Technology & Operations at OpenText, Cullen excels in linking disparate sales data sources, standardizing processes across platforms, and developing comprehensive analytics strategies. Previous roles include leading significant transitions to Adobe products at IBM and driving machine learning initiatives at Charles Schwab to enhance customer engagement. Cullen's career is marked by a focus on data-driven culture, campaign measurement, and marketing automation innovation, supported by a Bachelor of Science in Economics from Texas A&M University.

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