Chuchu Yu is a seasoned Senior EC Marketing Manager currently at OPPO since April 2021, with a strong track record in managing product launches and e-commerce marketing strategies. Prior experience includes a similar role at Mars, where Chuchu oversaw significant budget management and campaign execution for Tmall Wrigley. Previous positions include EC Marketing Manager at L'Oréal, where Chuchu revitalized the personal care business in JD, and JD Customer Manager-E-commerce at Colgate-Palmolive, achieving a substantial sales increase. Chuchu's early career features roles as a marketing consultant and intern, including a notable performance at Alibaba.com. Educational qualifications include a Master's degree in Management from Imperial College London and a Bachelor's degree in English and Tourism Management from Sun Yat-sen University.
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