We strive to approach things in a positive way with the understanding that everything is not always perfect. We believe our thoughts influence our outcome, therefore we are mindful on how we think and what we say.

We consider the bigger picture knowing that our work goes beyond ourselves. We are service oriented and believe in giving first. We strive for an inclusive environment where everyone has the opportunity to make a difference on a local and global scale.

We reject the “Tyranny of the OR” and embrace the “Genius of the AND.” We embrace both extremes across a number of dimensions at the same time—purpose AND profit, continuity AND change, freedom AND responsibility, discipline AND creativity, humility AND will, empirical analysis AND decisive action, etc.

We build trust through open and honest communication, being impeccable with our word. We strive for clear communication and avoid making assumptions. We view transparency as an effective way in establishing an authentic culture and a company our customers can trust.

We cultivate leadership through awareness and reflection, looking in the mirror for blame and out the window for praise. We build consensus by listening deeply to all perspectives and with the understanding that all points are valid. We believe in continuous improvement and always doing our best.

Getting the right people on the bus is one of our fundamental priorities. We shape our culture to thrive far beyond any single leader by building an organization that can generate many great ideas over a long period of time.

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