Laura Bourland is a data-driven marketing leader with over 14 years of experience in the tech and education sectors, specializing in omnichannel marketing strategies that drive sustainable growth. Currently serving as the Director of Marketing at Opteon USA, Laura also founded Bourland Marketing, providing strategic marketing consultation to startups and established businesses. Laura has previously held roles including Digital Marketing Manager at 42 Lines Inc and Marketing Manager at various organizations, where they successfully planned events and developed comprehensive marketing strategies to enhance engagement and visibility. They are pursuing a B.S. in Advertising at San Jose State University and have a passion for sustainability and creative collaboration.
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