Robert Recobs has extensive experience in the healthcare branding and pharmaceuticals sector, currently serving as President & CEO of OptiBrand Rx since 2012, where the focus is on global strategic brand validation services. Prior to this role, Robert held the position of Divisional President at Brand Institute from 1998 to 2010, overseeing operations across multiple offices and serving clients worldwide. From 1988 to 1998, Robert was President of The Recobs Group Ventures, specializing in multimedia medical education for pharmaceutical clients. Additionally, Robert contributed to the growth of MED Communications as Group Vice President from 1984 to 1988 and worked at Rolf Werner Rosenthal, Inc. Advertising as Vice President. Early career experience includes a managerial role in International New Product Planning at Merck & Co., Inc., where Robert played a key role in launching several pharmaceutical products. Academic credentials include a Master of Science in Clinical Pharmacy and a Bachelor of Science in Pharmacy from Purdue University, along with a Bachelor of Arts in Zoology from DePauw University.
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