Mark Forman

Chief Marketing Officer

Mark Forman is a seasoned marketing professional currently serving as Chief Marketing Officer at Optifino since April 2025, where responsibility includes leading brand, marketing, and communications strategy in the digital life insurance sector. Prior to this role, Forman served as Outsourced CMO and Client Account Strategy Director at Intention.ly, focusing on transforming fintech and financial services companies through intentional marketing design. As Chief Marketing Officer at RetireOne, Forman built the PR and marketing functions from inception and played a key role in brand management. Experience also includes leadership positions at Nationwide Financial, Jefferson National, Inviva, Integrity Life Insurance Company, and Donna Lawrence Productions, gaining expertise in customer experience, digital marketing strategies, user interface design, and production coordination. Mark Forman holds a Bachelor of Arts degree in Communication from the University of Louisville.

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