Maks Kulish

Maks Kulish is a seasoned marketing analytics professional with extensive experience in building and managing analytics solutions across various industries, including eCommerce, finance, and travel. Currently serving as a Marketing Analytics Solution Architect at Optimics, Maks specializes in Google Marketing Platform and Google Cloud Platform, crafting innovative growth solutions. Prior to this role, Maks held an Analytics Product Owner position at Semrush, where significant contributions included developing a new marketing attribution concept and managing a team of six. Previously, at OWOX BI, a solid track record was established, leading an analytics team, implementing advanced analytics projects, and achieving major cost reductions and conversion increases for various clients. Earlier career experience includes leadership roles in automation engineering, where Maks effectively managed teams and completed large-scale industrial automation projects. Educational credentials include a Master of Engineering in Automation from Kryviy Rih Technical University.