Joel Malimu

Joel Malimu is a seasoned marketing professional with extensive experience in the cannabis industry. Currently serving as a Senior Marketing Executive at Optimize Up since January 2020, Joel previously held roles focusing on marijuana SEO and social media marketing at MarijuanaConnections.com from January 2009 to January 2020. During this time, Joel was also the lead blogger and content manager for the website. Earlier, Joel worked as a Medical Marijuana Marketer for Colorado MMJ Connections, specializing in marketing strategies for marijuana businesses and dispensaries. Joel earned a Master of Business Administration (M.B.A.) with a focus on Biology from the University of Colorado Boulder between 2002 and 2008.