Dan Reid

Director Of Brand & Creative at Optimizely

Dan Reid is an accomplished creative leader with extensive experience in brand and creative strategy across various industries. Currently serving as the Director of Brand & Creative at Optimizely, Dan has previously held significant roles such as Senior Creative Director at Guild Education, where Dan successfully launched a new brand in collaboration with COLLINS. As Creative Director at Gusto, Dan led a multi-disciplinary Brand Studio team and oversaw major marketing initiatives. Dan's portfolio includes leading visual development at Udemy, shaping a startup's creative strategy, and directing large-scale experiential projects at InVision Communications. With a strong foundation in art direction for clients like IBM and Nike, Dan holds an MFA in Advertising/Design from ArtCenter College of Design and a BFA in Film/Design from Rhode Island School of Design.

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