Isabel Meijaard

Isabel Meijaard serves as the Head of Onboarding APAC at Optimizely since October 2019 and also holds the position of Sr Manager Strategy Consulting Global, overseeing the Global Strategy Consulting function across North America, EMEA, and APAC regions. Prior roles at Optimizely included managing the Strategy Consulting functions in EMEA-APAC and leading a Strategy Consulting team for around 50 active customers. Before joining Optimizely, Isabel was a Senior Strategy Consultant and Digital Strategy Consultant at NEWCRAFT, successfully completing various Digital Strategy and Performance projects in the Benelux region. Isabel started a digital marketing career at Shopping Minds as a Digital Marketing Strategist and Campaign Manager, optimizing marketing campaigns and analyzing consumer behavior. Educational qualifications include a Master of Science in Business Studies from the University of Amsterdam and multiple degrees focused on marketing and strategic business management.