Nathalie van Eijk is a seasoned marketing professional with extensive experience in campaign management and strategic marketing. Currently serving as a Global Campaign Marketing Manager at Optimizely since March 2022, Nathalie has previously held key roles such as Strategic Experiences Demand Generation Specialist APAC at Salesforce and Marketing and Communication Adviser at Arcadis. At Hasbro, Nathalie developed and implemented promotional strategies for various brands, while prior experience includes managing international campaigns at KING. and creating strategic PR concepts at MaisonPR. Nathalie began her career with internships at SPICE PR Amsterdam and Never On Wednesday Communication, gaining hands-on experience in public relations and brand management, alongside a foundation in international business management from Trend Models Management. Nathalie holds a degree from Breda University of Applied Sciences.
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