Optimove is a privately held company that develops and markets a Relationship Marketing software as a service.

Optimove’s Relationship Marketing Hub leverages AI to foster emotionally intelligent communications that maximize the value of every customer.

Our mission is to help marketers drive measurable growth by autonomously transforming customer data into actionable insights, which then power thoughtful customer communications, at scale.

Optimove is used by customer marketers and retention experts at more than 500 customer-centric businesses. Using Optimove, these marketers gain a deep understanding of their customers’ behavior and automate the delivery of highly relevant communications for everyone – no customer left behind!

Optimove’s Science-First Relationship Marketing Hub implements a science-driven approach to planning, automating and optimizing a complete, hyper-personalized relationship marketing plan. By combining predictive customer analytics, AI optimization technologies and a multi-channel campaign execution engine, Optimove helps marketers deliver the right message via the right channel to every customer, every time. The result is happier, more loyal customers and significant increases in customer spend, engagement, retention and lifetime value.

Information Technology

Optimove

Optimove's headquarters in New York, NY, United States

This department analyzes marketing data to drive insights and improve campaign effectiveness.

Marketing Analytics

This department focuses on the design, construction, and management of data systems and processes to ensure efficient data storage, integration, and accessibility.

Data Engineering

This department focuses on ensuring customer satisfaction and success throughout their journey with the company.

Customer Success

This department specializes in developing and maintaining applications across the full technology stack, ensuring robust functionality and user experience.

Full Stack Development

The Customer Success Management team at Optimove is dedicated to ensuring that clients successfully leverage the Relationship Marketing Hub to maximize their customer engagement and retention strategies. They provide expert guidance, personalized support, and best practices to help businesses effectively utilize Optimove’s AI-driven insights and multi-channel capabilities. By fostering strong partnerships with clients and focusing on their success, this team drives measurable growth and enhances customer satisfaction, ultimately contributing to a culture of loyalty and value.

Customer Success Management

This department focuses on creating and maintaining software solutions through various engineering roles.

Software Development

The Engineering and Development team at Optimove is tasked with designing, building, and maintaining the technology infrastructure that supports the Relationship Marketing Hub. This team focuses on integrating advanced AI capabilities, ensuring seamless data processing, and developing robust backend systems to enhance the software’s performance. By collaborating closely with research and development, the team ensures that marketers have access to reliable, actionable insights that drive personalized customer communications at scale.

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Other teams

Data Engineering

Customer Success

Full Stack Development

Customer Success Management

Software Development

Engineering and Development