Optimzd connects your ad spend to real revenue.

Most ad tools optimize on platform signals — ROAS, CPA, cost per lead. The problem: those numbers lie. A cheap lead that never buys looks "great"; a pricey lead that signs a major deal looks "bad." So budgets chase clicks instead of revenue.

Optimzd closes the loop. We connect your ad accounts (Meta, Google, LinkedIn, TikTok) to your revenue source — your CRM (HubSpot) or your store (Shopify) — and match every click to the signed deal or order it actually generated. You finally see which campaigns produce pipeline and revenue, not just cheap clicks.

Then we push those real conversions back — with their true value (ARR, contribution margin) — to the ad platforms' Conversions APIs, so the algorithms bid on profit, not clicks.

✔ Multi-touch attribution (first, last, linear, time-decay, position-based)
✔ Conversion back-push to Meta / Google / LinkedIn / TikTok
✔ AI-powered insights and budget recommendations
✔ Built for marketing teams without a data team

For B2B SaaS and e-commerce companies that want to run acquisition on real revenue.

Early access is open → getoptimzd.com


Optimzd

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Optimzd

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