Aaron Halda is a seasoned business professional with over 20 years of experience, currently serving as the Senior Director of Consumer Data Strategy at Optum, where they establish strategic direction based on consumer insights and analytics. Previously, Aaron held various roles at Target Corporation, including Strategic Pricing Leader and Business Process Consultant, focusing on pricing strategies and payroll optimization. Their earlier experience includes positions at IBM and UnitedHealth Group, where they led teams in financial analysis and data-driven decision-making. Aaron is currently pursuing a Bachelor of Business Administration in Finance at the University of Minnesota-Duluth, graduating with honors.
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