Optum
Gentry Edwards is an accomplished leader in digital marketing and creative services, currently serving as the Director of Digital Marketing and Strategy for Optum since November 2021, where responsibilities include leading the Digital Marketing team for the Home & Community Care organization and collaborating with various stakeholders to enhance digital presence. Previously, Gentry held the position of Associate Director of Marketing and Creative Services within Optum, driving branding and marketing excellence for the naviHealth business unit. Prior experience includes roles at EY as Assistant Director of Creative Services, managing a diverse account team, and a 14-year tenure at Lockheed Martin Aeronautics in various management roles overseeing creative services operations. Gentry began the career at CWK Network, Inc. as Director of Production, focusing on technical video production. Gentry holds an Executive MBA from Quantic School of Business and Technology and advanced degrees in Communications and Broadcasting from The University of Memphis and Western Kentucky University, respectively.
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Optum
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Optum is a health services and innovation company on a mission to help people live healthier lives and to help make the health system work better for everyone. Optum, part of the UnitedHealth Group family of businesses, is powering modern health care by connecting and serving the whole health system across 150 countries. We combine cutting-edge technology, the world’s largest health care database and vast expertise to improve health care delivery, quality and efficiency. We are revolutionizing health care that serves more than 100,000 physicians, practices and other health care facilities, as well as 127 million individual consumers.