Jeff Morrow

Jeff Morrow is a seasoned marketing leader specializing in customer acquisition and growth strategies across healthcare, financial services, and education sectors. They have successfully led digital lead generation initiatives and marketing departments, achieving significant reductions in attrition and substantial growth in qualified leads. Notable accomplishments include a targeted YouTube marketing strategy that recovered $1.15 million in projected revenue and integrating direct mail with digital marketing for a 13.5% growth. Currently, they lead marketing teams at Optum, focusing on lead generation and retention programs while having previously established and optimized marketing strategies for various organizations.