Karen Einisman

Karen Einisman is a mission-driven Senior Content Strategist at Optum, where they focus on crafting strategic content for healthcare initiatives. With over twenty years of experience in healthcare and corporate communications, Karen previously served as the Communications Director for the American Heart Association from 2001 to 2009, leading public awareness campaigns and building relationships across key markets. Following that role, they worked as a Senior UX Writer at Optum and as a Senior Content Writer for various organizations. Karen holds a Bachelor of Arts in Journalism and Spanish from the University of Maryland.