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Linden Lim

Associate Director, Marketing Operations

Linden Lim is a creative, data-driven digital marketer currently serving as the Associate Director of Marketing Operations at Optum. With experience spanning entertainment, media, sports, and insurance, Linden has developed expertise in marketing automation, CRM, and email marketing, focusing on customer engagement and retention. Linden's previous roles include positions at Sony Pictures Entertainment, Anthem, Inc., and the Los Angeles Lakers, where they optimized campaign performance through data analysis and strategic communications. Linden earned an MBA from UCLA Anderson School of Management and a Bachelor of Arts in English from Hunter College.

Location

Los Angeles, United States

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