Stella Xiao is an accomplished marketing professional with extensive experience in developing and executing innovative marketing strategies across various industries. Currently serving as a Marketing Manager at Orbbec 3D, Stella has successfully achieved a 143% year-over-year increase in web traffic and a significant reduction in cost per lead by 73.7% through data-driven digital campaigns. Previous experiences include a Marketing Consultant role at Abbott, where Stella collaborated with graduate students to design an integrated marketing campaign targeting Zillennials, and a Marketing Manager position at Ecole d'art et de culture, where efforts led to increased customer acquisition. Stella's expertise also encompasses product marketing and market analysis, demonstrated during tenures at Shanghai Zhenhui Information Technology Co., Ltd. and Siasun Co., Ltd. Stella holds a Master's degree in Integrated Marketing Communications from Northwestern University.
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