John C. has extensive work experience in various roles within the advertising and marketing industry. John is currently a Senior Content Specialist at Orbis Education since February 2021. Prior to this, John worked at Matchbook from 2016 to 2020, where they held multiple positions including Account Strategist and Copywriter. In their role as Account Strategist, they conducted brand and market research, developed strategic plans, created persuasive copy, and managed Google Ads campaigns. John's expertise in data analysis allowed him to extract valuable insights to inform ongoing strategies.
John C. attended Ball State University from 2012 to 2016, where they obtained a Bachelor's Degree in Advertising. In addition to their formal education, they also completed two certifications. In July 2022, they completed the "SEO: Keyword Strategy" certification from LinkedIn, and in June 2022, they obtained the "Learning Conversion Copywriting" certification, also from LinkedIn.
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