Keren Raiten

Keren Raiten has a diverse work experience spanning various industries and roles. Keren is currently the VP of Marketing at Orca AI since July 2021. Prior to this, they worked at Vectorious Medical Technologies as the Head of Marketing from November 2018 to July 2021. In this role, they were responsible for developing and executing marketing plans, managing the marketing budget, and overseeing various marketing assets.

Before joining Vectorious, Keren served as the Global Head of Product Marketing at Gett from February 2017 to November 2018. During this time, they directed B2B demand generation efforts, optimized the company's website and apps, and collaborated with Product Management to enhance the product roadmap.

Keren also gained valuable experience as a Senior Marketing Manager at CEVA, Inc. from December 2014 to February 2017. In this role, they developed lead generation strategies, implemented marketing automation and Account-Based Marketing (ABM) initiatives, and led the company's re-branding efforts.

Keren's earlier experience includes working as an Audience Marketing Manager at Microsoft from August 2011 to December 2014. Keren contributed to the growth of Azure free trials and revenue through targeted marketing activities and managed influencer relationships.

Keren also has experience as a Marketing Manager at Xtra Mile, Head of Online Video Streaming Division at Haaretz, Correspondent at Channel 10 News, and Broadcaster and Reporter at Telad.

Keren Raiten has a diverse educational background, with degrees in World History, Business and Management Psychology, and Behavioral Sciences. Keren obtained their Bachelor of Arts (B.A.) degree in Behavioral Sciences from The Academic College of Tel-Aviv, Yaffo, where they studied from 1999 to 2003. Later, they pursued their Master's in Business Administration (M.B.A.) with a focus on Business and Management Psychology at The College of Management - Academic Studies (COMAS) from 2008 to 2009. In 2010, they furthered their education by acquiring a Master of Arts (M.A.) degree in World History from Tel Aviv University, where they studied for one year.