Alison Romash

Alison Romash is a seasoned marketing professional with extensive experience in the beauty and personal care industries. Currently serving as the Global Head of Marketing & Sales at Orebella since June 2023, Alison previously held the position of President at Gussi Hair, where leadership encompassed all business functions for a rapidly growing indie hair care brand. Notable roles also include Deputy Chief Marketing Officer & Head of Retail Sales at BH Cosmetics, where significant product launches and social media growth were achieved, and Global Marketing Vice President for NYX PROFESSIONAL MAKEUP at L'Oréal, leading the brand's international expansion. Earlier career highlights feature a tenure as Global Brand Manager for Marc Jacobs Fragrances at Coty and a Global Advertising Associate Manager role at Avon. Alison holds a Master's degree in Cosmetics & Fragrance Marketing & Management from the Fashion Institute of Technology and a Bachelor's degree in International Finance & Marketing from the University of Miami.