Tammy Senft is a transformative marketing professional with a strong background in customer analytics, CRM systems, and omnichannel programs. They have directed integrated marketing efforts at Garnet Hill and currently serve as the Director of Customer Relationship Management and Business Analytics at Orvis, where they lead a team to enhance marketing effectiveness and drive business growth. With a Bachelor of Science degree in Clinical Psychology from Keene State College, Tammy has effectively utilized their strategic planning and data analytics skills to optimize marketing campaigns and consumer insights across various renowned lifestyle and retail brands. Additionally, they are a collaborative leader and have contributed as a member and current treasurer of the National Etailing and Mailing Organization of America.
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