Troy Larson currently serves as the Head of Performance Marketing at Ory Corp, beginning in April 2025, where the focus is on optimizing marketing operations for a 50-person startup. Prior experience includes a role as Sr. Manager of Marketing Operations at Yubico from October 2019 to March 2025, contributing significantly to pipeline growth through lead lifecycle management and nurture programs. Larson also held various positions at iManage, including Sr. Manager and Manager of Marketing Operations, enhancing Marketo automation and lead segmentation. Previous roles at Brillio, Ask.com, Mindjet, Citrix Online, Panda Security, NetSuite, and Proofpoint provided a solid foundation in digital marketing and social media strategy, alongside academic achievements of an MBA in Marketing from Stanford University and a B.A. in History from Santa Clara University.
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