Mark Appel is an accomplished marketing executive currently serving as Chief Marketing Officer at Sendcloud since March 2024, where responsibilities include leading global marketing and participating in the executive leadership team. Previously, Mark held similar roles as Chief Marketing Officer at Backbase and CM.com, demonstrating a strong focus on revenue and ARR growth across multiple countries. Mark also serves as an Advisory Board Member for Otherside at Work and WeFact B.V., providing strategic marketing advice to accelerate growth. With experience as a jury chairman for the Esprix Awards and a history in marketing management at Exact and Twinfield, Mark has built a solid foundation in marketing leadership and strategy throughout a diverse career. Education includes studies in Higher Informatics and attendance at Jeroen Bosch College from 1982 to 1987.
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