Eefje Denayer is a seasoned professional in digital marketing with extensive experience across various roles, currently serving as the Senior Manager of Global Digital Marketing Technology at Otis Elevator Co. They began their career as a Marketing Officer at Hudson Benelux and progressed through several marketing positions, including Marketing & Communications Specialist at Imtech Belgium and Digital Marketing Expert for Western Europe at Otis. Eefje holds a Master's degree in Communication from Universiteit Gent and a postgraduate degree in Management & Communications from HOGENT. Their work is characterized by a focus on aligning digital marketing strategies with business objectives to drive financial impact.
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