Christopher Masanto is an accomplished entrepreneur and investor with extensive experience in leadership and digital marketing. As the CEO and Co-Founder of The Petlab Co. since January 2019, Christopher has driven business growth in the pet health sector. In addition to this role, Christopher has been actively investing in multiple companies, including Oura, Seed Health, and Spiritual Gangster, since 2018, and GEM&BOLT Mezcal + Damiana since 2016. Prior to these ventures, Christopher co-founded and served as CRO for Cel, a stem cell health and beauty company, and led Altitude Ads as CEO, specializing in online advertising and growth marketing. Christopher's earlier experience includes roles at Primal Branding and Nielsen Online, where significant contributions were made in digital marketing and audience measurement across the Asia Pacific region. Christopher holds a Bachelor of Commerce degree in Marketing and Finance from the University of Sydney.
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