Paul Munroe is a seasoned marketing professional specializing in lifecycle marketing and customer engagement. Currently serving as Manager of Lifecycle Marketing at ŌURA since July 2024, Paul leads campaign execution across various communication channels, optimizing personalized multi-step campaigns. Previously, as Growth Marketing Manager at Embark Veterinary, Paul focused on CRM initiatives that enhanced engagement and retention. At WHOOP, Paul held roles from Specialist to Senior Manager, shaping multi-channel lifecycle strategies and executing go-to-market plans. Earlier experience includes email marketing and social media analysis roles at Converse and Associated Environmental Systems, demonstrating a strong foundation in digital marketing since earning a Bachelor’s Degree in Marketing from DePaul University.
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