Carter O'Brien is a Growth Marketing and GTM Executive currently serving as the Principal and Owner of Carter O’Brien Consulting LLC and Head of Lifecycle Marketing at Ouro. With extensive experience in customer marketing, Carter previously held the role of VP of Customer Marketing at Greenlight, where they managed product marketing and customer lifecycle strategy teams. Prior to that, Carter was the Destination Marketing Manager at Vail Resorts, where they successfully increased guest return rates and led enterprise-wide marketing strategies. Carter's career also includes significant roles at Hulu, where they advanced rapidly and drove impactful marketing campaigns, emphasizing data-driven strategies. Currently, Carter is pursuing a Bachelor of Arts in International Political Economy at Colorado College.
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