Arrad .

Arrad is a film director and founder of OURSELVES, who grew up on the outskirts of Los Angeles, influenced by their Iranian-American heritage. They have directed music videos for prominent artists such as Nicki Minaj, Tyga, Missy Elliott, and Chloe Bailey, achieving over 3 billion views collectively and receiving accolades like VMA nominations and BET awards. With a focus on telling stories from underrepresented communities, Arrad has collaborated with a diverse range of brands, including The North Face and Ferrari. They previously served as Director/Producer/Editor at Riveting Entertainment from 2015 to 2022 and co-owned Born Original Productions from 2012 to 2016. Currently, Arrad is directing at SixTwentySix Productions through 2024.