Peter Cesiro has a diverse work experience spanning various industries. Peter most recently worked as a VP, Group Account Director at Overdrive Interactive, a full-service digital marketing agency. In this role, they specialized in search engine optimization, analytics, paid search, paid media, and social media marketing. Prior to that, Peter worked as an Account Director and Account Supervisor at the same company.
Before joining Overdrive Interactive, Peter was a Senior Account Manager and Account Manager at C-4 Analytics, a digital marketing agency. Peter managed a team, developed strategies for client success, and maintained relationships with over 50 clients. Peter also worked on optimizing website conversions, conducting website audits, and managing online reputation for clients.
Earlier in their career, Peter gained experience in project management at Vermont Roots Inc., where they managed sales goals, developed corporate partnerships, and handled social media aspects. Peter also worked as a Customer Service Representative at TD Bank.
Peter's early career includes internships in marketing at the University of Vermont, Catamount Radio Group, and the Vermont State Fair. Peter also interned as a Marketing Manager at Bolton Valley Ski Resort. Additionally, they had managerial experience at McDonald's Corporation.
Overall, Peter Cesiro has a strong background in digital marketing, project management, customer service, and leadership roles.
Peter Cesiro obtained a Bachelor of Business Administration (BBA) degree with a focus on Business Administration, specifically in areas such as Marketing, Management Information Systems, Management, and Consumer Behavior from the University of Vermont Grossman School of Business. In addition to their degree, Peter also holds several certifications in digital advertising and analytics, including Bing Ads Accredited Professional from Microsoft, and various certifications in Google Ads (Display, Mobile, Search) and Google Analytics from Google.
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