Ryan Rossi

Ryan Rossi is an accomplished professional in the sports and lifestyle branding industry, currently serving as the Director of Social Media at Overtime since August 2021. Rossi has held multiple roles at Under Armour since August 2015, including Lead Content Strategist for Team Sports, where responsibilities included partnering with athletes to create branded content and managing relationships with key influencers. Prior experience at Under Armour also involved roles as Brand Social Community Manager and Brand Host/Content Specialist, contributing significantly to brand awareness and sales. Rossi co-founded Swaggin' University and Paradigm Wear, LLC, developing athletic lifestyle clothing lines. A graduate of Susquehanna University with a Bachelor of Arts in Creative Writing, Rossi has been influential in both creative and strategic capacities throughout a diverse career.