Daniel Rasmus

Partner at Overture

Daniel Rasmus is an accomplished professional with extensive experience in strategic advisory roles and thought leadership. As the Founder and Principal Analyst at Serious Insights since 2009, Daniel has guided organizations in enhancing marketing effectiveness and market positioning. In addition to this role, Daniel serves as a Partner at Overture, focusing on leveraging AI for strategic development, and as an Affiliate Instructor at the University of Washington, teaching strategic storytelling and marketing. Daniel has held various leadership positions, including Thought Leadership Advisor at Devoteam, where industry insights and data analytics are emphasized, and CODiE Judge for the Software & Information Industry Association, evaluating e-learning products. With a background in consulting and product management across multiple organizations, including GlobalEnglish as Chief Marketing Officer, Daniel Rasmus contributes significantly to the fields of marketing, data management, and collaboration.

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