Robert Bau is a global innovation and design leader, educator, coach, and writer with a robust background in shaping services and experiences. They served as a Professor of Service Design at the Savannah College of Art and Design, where they helped establish pioneering BFA and MFA programs, attracting international students and fostering real-world projects for major brands. As the Chief Service Innovation Officer at PA Consulting, Robert currently leads initiatives to drive growth and innovation across various industries. They also founded Bau Innovation Lab, collaborating on forward-thinking projects with various global organizations, and have co-founded an award-winning branding agency, Formula DDB. Robert continues their educational journey with multiple postgraduate programs in design management and marketing communications.
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