Cheryl Waid

Director of Marketing at Packet Power

Cheryl Waid has a diverse work experience spanning various roles and industries.

Cheryl currently works as the Director of Marketing at Packet Power, where they are responsible for overseeing marketing strategies.

Prior to this, Cheryl worked at Morrie's Automotive Group as a Brand Marketing Manager. In this role, they developed and executed marketing campaigns across multiple channels and mediums.

Before joining Morrie's, Cheryl held the position of Creative Director at Astor Group Exhibitor Services | ShopForExhibits.com. During their time there, they played a key role in rebranding the company, designing exhibits for clients, and managing trade shows.

Cheryl also had a brief stint as a Graphic Design Contractor at the Central Indiana Community Foundation.

In addition, they worked as a Design Research Contractor for the PPASS Project at Attic Design Collective, where they conducted research and implemented solutions to establish a communication channel with adolescent parents.

Starting their career, Cheryl was a Product Designer at People for Urban Progress, where they repurposed materials to create products and raise funds for urban reuse projects.

Overall, Cheryl Waid's work experience showcases their expertise in marketing, creative direction, design, and project management.

Cheryl Waid attended Herron School of Art + Design from 2007 to 2012, where they obtained a Bachelor of Fine Arts (BFA) degree with a major in Visual Communication Design. Prior to that, they enrolled at Ball State University from 2004 to 2005, without completing a specific degree. During their time at Ball State University, they focused on studying Sculpture and Metals.

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Timeline

  • Director of Marketing

    February, 2023 - present