Bruce is responsible for all of Pan-American Life’s individual life business lines. In this capacity, he leads the international life business in Latin America and the Caribbean and serves as the Chief Executive Officer of Mutual Trust Life Insurance Company. Bruce also oversees the Group’s Private Client Life businesses as Chairman of Pan-American International Insurance Corporation (PAIIC) and Pan-American Assurance Company International, Inc. (PAACII).
Bruce is the former President, CEO and Chairman of Old Mutual US Life. In that role, he oversaw $19.3 billion in assets and led their retail business strategy development. He led efforts to successfully and strategically target specific demographics, including the affluent and mass market Baby Boomer population, the U.S. Hispanic market and the affluent international markets. Prior to Old Mutual, Bruce was Senior Vice President of Distribution for Jefferson Pilot Financial, where he led the design and implementation of their Premier Partner Strategy, growing revenue by 50 percent in three years.
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