Alysha L.

Alysha L. is a seasoned digital marketing professional with extensive experience in social media strategy and content marketing. Currently serving as the Senior Director of Franchise and Brand Social at Paramount since May 2019, Alysha oversees social media initiatives for major brands including Comedy Central and the Paramount Network. Previously, Alysha held key positions at Tata Harper Skincare and BBDO, as well as a Social Media Manager role at Anthem Inc., where the development of analytics-driven strategies was a focus. Earlier experiences include managing social channels for entertainment clients at HIP Genius and honing skills in data-driven strategies at Deep Focus. Alysha began a career at Turner Public Relations, where foundational PR and digital marketing practices were learned. Educational credentials include a B.A. in Art History and Gender and Sexuality Studies from New York University and completion of a Graphic Design Program at Shillington Education.